Bullyware takes malware to new extremes

Bullyware takes malware to new extremes

Malware is a constant threat when it comes to engaging with mobile content. Whether it’s stealing personal information or forcing unwanted content onto one’s device, avoiding malware is crucial when it comes to mobile marketing. It’s reasons like this why taking every security measure possible is a crucial and worthwhile investment of time and money [...]

Marketing possibilities from smartwatches

Marketing possibilities from smartwatches

QR codes have found plenty of methods to be scanned between smartphones and Wi-Fi enabled tablets. And with the expansion of those devices into the hands of more and more owners, so expands the reach of QR codes. Now there could be a new method of scanning barcodes on the go that could turn into [...]

Five tips for converting attention to intention

Five tips for converting attention to intention

Slapping a QR code on an ad doesn’t take a whole lot of thought these days. People generally are aware of those 2d bar codes and know they can learn more by scanning. Making that scan worth people’s while is the real challenge these days, along with the security and efficiency of those codes. And [...]

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QR Codes

Businesses reaching more mobile phones and tablets

Phones and tabletsPersonal computers are hanging by a thread as the most-used method of accessing the internet. The rise in mobile phones and tablets with internet capabilities has taken the limitless information of the World Wide Web and made it accessible from virtually anywhere.

Because of this, new methods of connecting and sharing information to those devices, such as QR codes, are becoming more and more crucial these days. Advertising is taking all new shapes with calls to action and deepened engagements through mobile marketing and the power of a scanning application. Read More »

QR Codes

Sushi restaurant shares information on what you’re eating

SushiParks, landmarks, and museums aren’t the only places out there aiming to provide you more information through QR codes. One restuarant is now aiming to education customers about their food through that same method, and it could turn into a restaurant staple to offer customers short reading material while they wait on a meal to be prepared. Take a look at this article below about some potential pioneers in this area…
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A California sushi restaurant has launched a program that uses edible technology — served on the sushi — to provide diners with sustainability information about the fish. Read More »

QR Codes

QR codes proposed to guide city tour

We’ve seen a few organizations and cities implement QR codes to help visitors learn more about their current locations. Places such as major tourism destinations and museums are among those already on board with such methods of aiding visitors through just a simple scan.

Well it appears that these methods are proving effective in what has been somewhat limited use thus far, enough so that it’s a method starting to see some real demand. With the ease of gaining more information through a simple scan, implementing QR code tourism is looking to become a hot commodity for forward thinking organizations and cities.

Now, a small town in Maryland with some historic value is trying to get in on this upcoming trend. Take a look at an article excerpt below that details this plan, including information about how inexpensive such a high-reward method can be. Read More »

QR Codes

QR codes finding new use in their roots

When QR codes were first created, their primary function was to track automobile parts during manufacturing process. It wasn’t until years later that we saw the explosion in usage in marketing and other data sharing.

The result of that explosion has brought on a new era of sharing data and information to mobile devices everywhere and to everyone rather than just in professional settings. But that doesn’t mean QR codes can’t stay loyal to their roots, and that’s exactly what’s going on with a new system aimed at speeding up repair times of trucks, among other things. Read More »

QR Codes

Building information available through QR codes in Georgia city

Building vacancies could become much more of a rarity with a new system that aims to share information to potential business tenants. Check out details of a new project underway that aims to strengthen its downtown district with the idea that knowledge is power…
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The official release of the QR codes project on Main Street Gainesville, Georgia, has now occurred, and the city has started the initiative by posting the barcodes on two vacant buildings.

The barcodes are located on empty buildings located right on the square, so that smartphone users can scan them. Read More »

QR Codes

Keeping up with city changes will be just a scan away

With construction projects taking place seemingly all the time in many cities, it’s often difficult for people to know exactly what these changes will be. But when it comes to things close to home, there’s a general demand to know what’s going on in the community, but often times too little information available.

That information is going to have a new way to travel in one UK city though, going along with similar measures several other cities have taken to offer up information on buildings and projects to residents. Check out some details below… Read More »

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